Lumen Vietnam Fund

Blog

Export strategy moves from quantity to quality in 2026

Export strategy moves from quantity to quality in 2026

VOV.VN - A shift from quantity to quality in Vietnam’s export strategy, along with deeper participation in global value chains, is seen as the appropriate path to keep import-export activities a solid pillar of the economy.

Vietnam’s total import-export turnover reached more than US$930 billion in 2025, up 18.2% from 2024, marking 10 consecutive years of trade surplus since 2016.

The result underscores exports as one of the key drivers of economic growth, but it is a milestone rather than the end goal of an export-led growth strategy.

The government targets GDP growth of at least 10% in 2026 and aims to raise export turnover by about 15-16% to US$546-550 billion, equivalent to roughly US$45-46 billion per month.

Despite rapid expansion in scale, trade activity still shows a number of factors that are not yet sustainable. The US accounts for more than 30% of Vietnam’s exports, while China makes up around 40% of imports, indicating a high level of reliance on the two markets. The FDI sector contributes about 70% of total export turnover, while domestic value added remains modest.

Experts say Vietnam retains only a small share of value in global supply chains. Of roughly US$400 billion in export turnover in 2024, nearly US$300 billion came from the FDI sector. The remainder was generated by domestic firms, but actual domestic value added amounted to only about US$60 billion after accounting for imported inputs.

Vietnam’s export activity in 2026 is expected to present both opportunities and challenges, as rising trade barriers and stricter requirements from major markets such as the EU and the United States on green production and supply chain transparency require Vietnamese firms to adapt and meet these demands.

At the same time, expanding into nearby markets, emerging economies and populous markets with growth potential will require stronger economic diplomacy and more focused trade promotion, opening new growth space for exports.

Vietnam’s exports are at a critical turning point, either to renew the model or continue exporting largely for FDI firms. This is seen as the appropriate path: shifting from quantity-driven growth to quality-driven growth, from expanding scale to increasing value, and from processing to deeper participation in global value chains, with trade remaining a solid pillar of the economy.

To support this transition, further institutional reforms are needed to ease conditions for exporters, alongside policies to strengthen science and technology and build up the capacity of domestic enterprises.

This provides the foundation for import-export activities to shift from quantity to quality and make a breakthrough.

Source: VOV

Latest Posts

ThaiGroup plans $4.9 bln tourism-resort complex in northern Vietnam

ThaiGroup plans $4.9 bln tourism-resort complex in northern Vietnam

Vietnam’s multi-sector corporation ThaiGroup plans to implement a VND128 trillion ($4.86 billion) tourism and resort complex in the northern province of Ninh Binh, home to the UNESCO-recognized Trang An scenic landscape complex, later this year.

The project is expected span more than 1,000 hectares and include between 15,000 and 20,000 hotel and resort rooms, significantly expanding accommodation capacity in Ninh Binh.

ThaiGroup said the project aims to diversify the province’s tourism offerings beyond traditional heritage tourism by adding large-scale entertainment, leisure and nighttime economy attractions designed to encourage visitors to stay longer.

The company expects the average tourist stay in Ninh Binh could increase to four-five days once the complex is operational.

The firm said the project is intended to help reposition Ninh Binh as an international destination for tourism, entertainment and experiential travel rather than solely a cultural and heritage site.

It estimated that the development may contribute over VND35 trillion ($1.33 billion) in land-use fees to the state budget.

To support the project’s planning and design, ThaiGroup has partnered with U.S.-based architecture and urban planning firms Populous and Skidmore, Owings & Merrill (SOM).

Ninh Binh, located about 90 kilometers south of Hanoi, has emerged as one of Vietnam’s fastest-growing tourism destinations in recent years, benefiting from its UNESCO-recognized Trang An scenic landscape complex and limestone mountains. The province is also home to Bai Dinh Pagoda – one of the largest Buddhist temple complexs in Southeast Asia.

After an administrative merger with neighboring Ha Nam and Nam Dinh provinces last July, Ninh Binh province now spans 3,642 km2 with a population of over 4.4 million people.

According to the provincial tourism watchdog, Ninh Binh welcomed nearly 9.9 milion tourist arrvials in the first quarter of 2026, including one million foreign visitors.

ThaiGroup, formerly known as Xuan Thanh Group, was founded in 1976 by businessman Nguyen Duc Thuy, also known as “Bau Thuy.” It initially operated in construction and cement production before expanding into real estate, transportation, insurance and financial services.

Samil Pharmaceutical expands manufacturing footprint in Vietnam

Samil Pharmaceutical expands manufacturing footprint in Vietnam

VOV.VN - The Republic of Korea’s Samil Pharmaceutical is expanding its operations in Vietnam to reduce production costs and seek new growth opportunities.

The move comes as the company’s Chairman Heo Seung Beom increases his shareholding to support the company’s third-generation leadership transition.

Established in 1947, Samil Pharmaceutical is widely known in the Republic of Korea for its children’s antipyretic medicine Brupen. It also manufactures and markets pharmaceuticals and nutraceuticals including Libact, Foributin and Monoprost.

Under its strategic shift, the company is increasingly focusing on overseas production. In 2022, Samil Pharmaceutical completed a contract development and manufacturing organisation (CDMO) facility in Vietnam specialising in ophthalmic products.

The plant spans about 24,800 square metres and has an annual production capacity of 330 million eye-drop units.

The company aims to take advantage of lower labour costs in Vietnam to strengthen its price competitiveness. However, the facility has not yet entered full-scale commercial production, as it awaits Good Manufacturing Practice (GMP) approvals in key target markets.

Following GMP certification from Vietnamese authorities in 2024, Samil Pharmaceutical is now seeking approval from the RoK’s Ministry of Food and Drug Safety in the second half of this year. The company said the approval process is expected to take around two to three months.


The unit prices under this Contract shall remain unchanged throughout the contract execution period

The unit prices under this Contract shall remain unchanged throughout the contract execution period

Việt Nam spent approximately US$2.93 billion importing nearly 3.37 million tonnes of petroleum products in the first quarter of 2026, an increase of 77.8 per cent in value and over 44 per cent in volume compared to the same period last year.

HÀ NỘI — Việt Nam's energy imports have increased sharply in the first three months of 2026, reflecting a rapid recovery in domestic consumption demand along with pressure to secure supply in the face of geopolitical instability and global energy price fluctuations.

Data from Việt Nam Customs shows that the country spent approximately US$2.93 billion importing nearly 3.37 million tonnes of petroleum products in the first quarter of 2026, an increase of 77.8 per cent in value and over 44 per cent in volume compared to the same period last year.

Aside from refined petroleum products, many other energy products also recorded a sharp increase, including coal imports, which rose by 76.4 per cent to nearly $2.8 billion, and crude oil, which surged by 381 per cent to $2.4 billion.

In the first half of April, the upward trend in imports continued, with import value of crude oil and petroleum products approaching $1.25 billion.

Experts attributed the sharp increase in energy imports this year to the rebound of domestic consumption in the wake of a recovered industrial production. The steel, cement, chemical, thermal power and transportation sectors have all recorded higher fuel consumption compared to the same period last year.

Meanwhile, domestic energy supply has not met demand. Domestic crude oil production has been declining for many years due to major fields entering a natural depletion phase.

At the same time, the country's two main refineries, Dung Quất and Nghi Sơn, although operating, are still insufficient to fully meet market demand, especially during periods of significant global oil price fluctuations.

Another factor causing the surge in energy imports was the impact of global geopolitical instability. Conflict in the Middle East in the first quarter caused international oil prices to surge at times, leading to escalating energy import costs. According to the Ministry of Industry and Trade, key businesses have had to significantly increase imports since March to ensure domestic supply and maintain safe inventory levels.

Experts forecast that the trend of sharply increasing energy imports will continue for the next few years as the economy maintains its high growth target, while many gas-fired power, petrochemical and heavy industry projects are put into operation. This will put a significant pressure on trade balance as well as national energy security strategy.


See all blog